Wellness pays: 

promoting workplace wellness in small businesses

One of the primary goals of the Small Business Wellness Initiative was to develop a strategic and aggressive community outreach model that could be replicated by other organizations nationwide. 

To our knowledge, the project is the first program to deliver evidence-based health promotion to the small business sector.  Accordingly, the SBWI team diligently documented all lessons learned in the areas of outreach, needs assessment, employee enrollment, recruitment and retention, as well as balance of research and service delivery and general project management. The initiative used these documented lessons to develop and issue this replication manual. The replication manual serves as an implementation guide to organizations that wish to emulate or engage in complementary or similar health promotion initiatives.

Some of the topics covered in the replication manual include:

STARTING WELL

Setting Goals and Objectives

Building Collaborations

Funding Your Initiative

Mapping Your Plan

MARKETING WELL

Defining Your Target

Reaching Small Businesses

Utilizing Media Messages

Small Business Selling Points

WORKING WELL

Using Evidence-Based Programs

Working Programs

Gearing Up for Wellness

Using Wellness Tools

Maintaining Program Fidelity

Evaluating Net Worth

Overcoming Obstacles

Download Entire Replication Manual now (Zip File)

or browse specific sections of the replication manual to the left.

Wellness Pays is published by the Small Business Wellness Initiative, a community collaborative project funded by the Department of Health and Human Services, through a grant from the Substance Abuse Mental Health Services Administration.